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Retail

Ecommerce Planning For The New Year

Ecommerce Planning For The New Year

The new year represents a milestone to start fresh and make a change. It’s a time of new beginnings, and forgiving yourself for what you didn’t do. In 2018, things will be different.

January 26, 2018

by Erin Harris


0 Comments10 Minutes

Go Beyond - With Cross-sells and Upsells

Upselling and Cross-Selling Infographic

You can dramatically increase the profitability of a retail environment with the proper use of a cross-sell or an upsell. Check out our nifty info-graphic.

November 28, 2017

by Rich Harris


0 Comments1 Minute

It's Beautiful - Will anyone ever notice?

It’s Beautiful – Will Anyone Ever Notice?

So you have a website, now what? For many business owners, getting a website and establishing an online presence is a set-it-and-forget-it sort of effort. No matter how gorgeous, how perfectly laid out or how much effort went into its design, most websites won't attract a single visitor who wasn’t already looking for you...

October 18, 2017

by Rich


2 Comments11 Minutes

Not Your Father's Consumer Behavior

Not Your Father’s Consumer Behavior

This past weekend was Father’s Day. It got me thinking about my father. I never thought I’d really follow in his footsteps (at least after I turned 9, anyway). He was in marketing. When I look at what I do, it seems strange to label it the same as his job. Marketing and consumer behaviors are so different across this span of just a few decades. Nevertheless, the ultimate goal is the same. It's good to know that some things at least, don't change.

June 20, 2017

by Rich Harris


2 Comments9 Minutes

2 Seconds of Your Time

2 Seconds of Your Time

In a retail environment, the typical shopper looks at a given product for an average of about two seconds before moving on. If your product doesn’t announce its features or its unique nature any better than the next product, you’ll lose your chance to win over a new customer.

June 2, 2017

by Rich Harris


1 Comment10 Minutes

7 Website Mistakes You Don't Want to Make

7 Website Mistakes You Don’t Want to Make

"What do you want on your cake?" Clearly, she wanted sprinkles...
Check out these 7 common mistakes you don’t want to make and to be sure you’re on the right track.
Give your visitors what they want and keep them entertained, engaged and coming back for more.

May 18, 2017

by Erin and Rich


8 Comments7 Minutes

5 Things You Didn't Know About 3D Photography

5 Things You Didn’t Know About 3D Photography

The coolest thing about it is that it’s totally interactive. No matter how you sell, using this technology is completely engaging which improves the user’s experience (UX) and we’re always looking for ways to improve the both the UX and buying experience.

May 5, 2017

by Erin and Rich


2 Comments4 Minutes

The Face of your Business

The Face of Your Business

On average, we check our phones about 85 times per day or more. Combined with other forms of media access we might spend over 10 hours a day on the internet. Considering that, you must realize that your potential customer – whoever they may be – will have their first meaningful interaction with your company, online.

April 17, 2017

by Erin Harris


0 Comments6 Minutes

eSecurity: Protect your Investment

eSecurity: Protect your Investment

Nothing can hurt brand trust like a data breach. At best, security issues cause lost revenue from downtime and labor. A bit of organization and planning can keep you ahead of the curve.

April 11, 2017

by Rich Harris


2 Comments7 Minutes

Retail Tsunami: Surviving the Aftermath

Retail Tsunami: Surviving the Aftermath

All around us, industries are struggling with issues of over-consumption and pride. They must find a balance to ensure a future or face extinction.

April 3, 2017

by Erin Harris


1 Comment9 Minutes

About the Authors


Erin and Rich have over 30 years of combined experience in the intimate apparel and legwear industries.

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RECENT POSTS

  • Super Simple
  • SEO Sea
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  • Upselling and Cross-Selling Infographic

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  • Rich on 7 Website Mistakes You Don’t Want to Make
  • Rich on Not Short for Apples
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5 Things You Didn’t Know About 3D Photography

The coolest thing about it is that it’s totally interactive. No…


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